The New York Times: About one million investors in Trump-themed tokens have collectively lost $3.81 billion

By: rootdata|2026/07/04 10:42:08

According to The New York Times, as of the end of June, nearly 1 million investors participated in various Trump-themed token investments, with a total loss of $3.81 billion. Crypto analysis firm Nansen broke down the trading mechanism, indicating that the fee distribution rules for the related tokens allow Trump to profit in both rising and falling market conditions, with the core revenue coming from the continuously generated trading fees.

His social platform Truth Social has repeatedly promoted the related tokens, further stimulating market trading activity and amplifying retail participation. Data shows that during the 2024 campaign phase, Trump shifted his conservative stance on cryptocurrency, entering the digital asset commercialization track, co-founding the crypto project World Liberty Financial with his children, and issuing the $WLFI token, which has seen a significant price drop; the TRUMP token launched on the eve of his inauguration was defined by the market as a purely speculative asset with no actual application value, experiencing a sharp correction after its launch, leaving many retail investors who entered at high prices deeply trapped.

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